About Me

Hello! I’m Bella, a Florida-based SEO specialist with a track record of promoting digital success.

With nearly four years of agency experience, I’ve collaborated with over 25 clients across diverse sectors, including SaaS, insurance, finance, publishing, and eCommerce. My expertise is in creating and implementing high-return SEO strategies that deliver tangible results.


My path to SEO was paved with valuable experiences in journalism:

  • Page and Wire Editor at the USA TODAY Design Center
  • Reporter for WUFT/NPR

These roles, paired with an ever-changing news access ecosystem, ignited my passion for:

  • Market research
  • Information sharing
  • The search landscape

My background enables me to approach SEO as a writer and data analyst, ensuring your content will resonate with your target audience.

I graduated from the University of Florida College of Journalism class of 2022.

Ready to promote your online presence? Reach out to me over email at bellabruiz@gmail.com to define your company’s path to organic growth.


Recommendations

Bella is the best self starter I’ve ever had the pleasure of working with and when faced with challenging tasks she always found a way to provide actionable, impactful insights. She’s curious, confident, and constantly strives to better herself, and that’s just scratching the surface of what she’s capable of. Bella made a huge impact on our team and I know she’ll do the same wherever she lands next. I’m thrilled to have had the chance to work with her and I’ll be slightly jealous of those that get the pleasure of working with her in the future.

– Jeff Simmonds, SEO Director at Terakeet


I can truly say I’ve never met an analyst like Bella. She is a total package–able to navigate the intricacies of technical SEO, but also use her instincts to evaluate qualitative information to get to that ever-elusive ‘so what’. She has an instinct for data and content that is so impressive for someone so early in their career. I often joked that she would be all of our bosses some day, and I stand firmly behind that. She never answered a question with ‘I don’t know’, instead, she would say ‘I don’t know, YET.’ As a director, that was worth its weight in gold. Her ability to figure it out, and her curiosity to actually want to do so, is something that inspired me every day. She is the very definition of tenacity, smarts, and determination–and I still look forward to her being my boss some day.

– Rachel Sanders, SEO Director at Terakeet


Bella was a joy to work with. She had great instincts for client-work and proactively asked questions to ensure her work provided the largest client impact. I appreciated her willingness to dive into the “nitty gritty” for each and every client deliverable and the thoughtful context she provided to the team when sharing her approach to the deliverables. Overall, Bella is a huge asset to any team and I’m grateful for the opportunity to partner with her across client accounts.

– Missy Usher, Client Success Director at Terakeet